Marketing- VEMK 060
Teacher: Mr. Roberson
Room: 302/311
What the course is about:
Marketing is intended for second-year marketing students and will provide the student with :
1. The knowledge, attitudes, and skills to become an effective and successful salesperson;
2. Practical record-keeping skills and basic clerical and computational skills, in addition to an understanding of business forms and procedures;
3. An introduction to the role of basic visual merchandising in marketing, its goals and purposes; and
4. "On-the-job" training in the student store lab, where one's knowledge is put to the test and selling skills are refined.